“As with all advice, the devil is in the details, which is why professionals like Martin are so coveted in the business world.”  Forbes Magazine

“one of the top operators in the organic search marketing sphere”  Rand Fishkin, CEO, SEOmoz (the webs most popular SEO software).

“a secret weapon of our SEO strategy”  Fred Destin, Partner, Atlas Ventures (VC firm with $2bn in assets, investor in Seedcamp, Seatwave and others)


Experienced digital marketer.

A specific focus on organic SEO for much of the last decade, but not exclusively, having also managed over $40mm in paid search spend, and extensive social media campaigns.

Brands I have worked with include: Expedia, Virgin, PepsiCo, McDonalds and many others.

Referenced by: The BBC, Forbes Magazine, The Guardian, the Chicago Tribune, TechCrunch, TheNextWeb, the LA Times and many others.

Enterprise Level SEO
International Search Strategy
Scaled Link Building
Multi-national strategy implementation

Inbound Marketing Director, Expedia EAN
Head of SEO, Omnicom Group UK
Head of Search at Seatwave

English, fluent
Spanish, fluent

Notable Links:
“Has e-commerce killed the high street?” – The Guardian
“Google admits to accidentally eliminating Digg from Search” – Cnet

This used to be my personal blog, not anymore though!